The prancing horse has long been a classic stallion, leading the innovative pathway towards passion, style and inspirational engineering. As Piero Ferrari, son of Enzo and the Company’s Vice Chairman once said ‘Ferrari clients who drive classic Ferraris are the special of the specials’.
So it’s not a surprise that Dennis are pleased to announce the launch of Enzo magazine in Thailand, with the first issue published on 30th November 2017. The first licence for title since launch in July 2017, the all-new quarterly title is dedicated exclusively to Ferrari. The title will launch with licensing partner 2000 Publishing & Media Co.
The magazine covers everything to do with the Italian manufacturer: the road cars and the race cars, past and present, plus the designers, engineers and drivers who have created the Ferrari legend.
Every issue is packed with road tests of the latest models, epic drive stories, track tests of iconic racers, tales from the past, and interviews with the leading personalities in the Ferrari world.
2000 Publishing & Media Co currently publish BMW Car Magazine and GT Porsche Magazine. The launch of Enzo will further expand their presence in the supercar market.
Carlotta Serantoni, Senior Licensing Manager at Dennis, said: “Ferrari is the world’s most famous and glamorous motoring marque, and with the classic Ferrari market experiencing astonishing growth in recent years, there is a big demand for a high-end, beautifully produced magazine that’s dedicated to the brand. We’re delighted to have partnered with 2000 Publishing & Media Co. to launch in Thailand. They are leaders in the luxury car market, so Enzo is a perfect fit for them.”
Worawut Bhirombhakdi, Enzo Thailand Magazine’s editor, said: “Ferrari as a brand is all about passion.”
2000 Publishing & Media Co are authorized by Dennis to publish Enzo in Thai edition. This independent Ferrari Magazine will entertain and inform our Thai readers with the best feature about cars, history and all others with a passion for beauty, excellence and technological innovation.
Enzo Thailand launches on 30th November with a cover price of 180 Baht, with a pagination of 150 pages and a print run of 3,000 Copies.