NEC Classic Motor Show Waits For Government Clearance

Classic Motor Show 2020

COVID-19 has meant this year’s three-day Classic Motor Show ‘season finale’ held at Birmingham’s NEC in November 2020 will be one of the few surviving events to materialise if organisers manage to receive the green light from the government.

The Lancaster Insurance Classic Motor Show organisers are doing their utmost to make the popular event happen in November 2020 at Birmingham’s NEC. Documentation focuses on what the organisers see as the four main areas of concern – physical distancing, cleaning and hygiene countermeasures, protect and detect, and communication.

Show Director Lee Masters:
“As a team, we have brainstormed and created working groups to look at everything we need to do to keep all our visitors, clubs and traders safe but still put on the show they love as soon as we get the green light from the government. It may look and feel different to previous years, but we’re all getting used to a ‘new normal’ in the wake of Covid-19.

“Clarion Events is one of the biggest exhibition organisers in the world and has collaborated with other event industry leaders to create the All Secure Standard, a document that outlines all the measures required for an event to be able to open its doors. The companies have brought together all their knowledge and gone through every step of the visitor and exhibitor journey to help everyone feel confident that they are in a safe and secure environment as possible.

“We’re having to plan as if the show is in a few weeks rather than months because it’s far easier to ease the restrictions as the government guidelines change than it is to implement measures at a later date.”

Classic Motor Show Floorplan

Whilst the dynamics have not yet been finalised, various measures are being given serious attention with organisers even looking at extending the show opening times but allocating a dedicated time for entrance along with a specific hall from which to enter the show.


The illustrious LM69 stunned the visitors at Birmingham NEC Classic Motor Show last year

This will reduce the number of people arriving at the venue at the same time, with shuttle buses running with managed capacities and controlled volumes in the communal areas. Upon arrival, all visitors and exhibitors will undergo mandatory temperature checks, with isolation rooms available for anyone showing signs of concern.

Queuing systems and a one-way direction system will be in operation to avoid communal areas being congested and the usual shuttle busses implemented to allow easier access at staggered times. The floorplan has been reviewed to introduce widened aisles to ensure visitors can view the displays while maintaining physical distancing guidelines. Hand sanitiser stations will be at all entrance points, with exhibitors and clubs also offering sanitiser on their stands.

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In terms of the clubs, there will be a limit on how many cars can be accommodated to allow for the increased aisle space and they will be encouraged to reduce the number of people working on their stands so it doesn’t obstruct the visitors interacting with them.

The venue will have an enhanced cleaning regime throughout the event and exhibitors will need to thoroughly clean their stands each day. Catering will be ‘grab and go’, payments by card will be preferable, and visitors are advised to wear masks if possible.

Volvo ÖV4 - Classic Motor Show

Lee concluded:
“The team is currently working on the floorplan and would like to thank the clubs for their patience during this process as I know they are already itching to plan their stands,” “I’d also like to thank all the traders for their support of the show. They’re as desperate to trade as we are for the doors to open so we are working together to make that happen.

“Our motto has become ‘Wheel Meet Again!’ You will see this used on our social media channels as we start sharing our favourite memories of the NEC Show from previous years. And we invite visitors, clubs and traders to do the same! Just use the hashtag #wheelmeetagain so we can find them. This is not just about seeing the stunning cars on display. It is about reuniting our community and bringing friends together.”

The Lancaster Insurance Classic Motor Show, with Discovery, is scheduled to be held at Birmingham’s NEC from Friday 13 to Sunday 15 November 2020. Tickets are now on sale with limited availability. Check the website www.necclassicmotorshow.com.

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